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Car Rental Market Size, Share, Demand, Report, Forecast 2024-2032


IMARC Group has recently released a new research study titled “Car Rental Market Report by Booking Type (Offline Booking, Online Booking), Rental Length (Short Term, Long Term), Vehicle Type (Luxury, Executive, Economy, SUVs, and Others), Application (Leisure/Tourism, Business), End User (Self-Driven, Chauffeur-Driven), and Region 2024-2032”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.

The global car rental market size reached US$ 81.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 104.6 Billion by 2032, exhibiting a growth rate (CAGR) of 2.7% during 2024-2032.


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Global Car Rental Market Trends:

The increased awareness of environmental issues and the aim to minimize carbon footprints, which has resulted in an increase in the rental of electric and hybrid vehicles, are driving the market expansion.
Furthermore, the growing demand for car rental services in the corporate sector for business travels, client meetings, and other professional engagements is driving the market expansion. Aside from that, the expansion of car rental services at airports, train stations, and other transportation hubs, which has considerably expanded travelers' accessibility, is strengthening the market growth.
Furthermore, the introduction of car subscription models, in which users pay a monthly charge to use a selection of vehicles, is fostering the market growth.

Factors Affecting the Growth of the Car Rental Industry:
  • Growing Tourism Industry:

The global tourism business is experiencing unprecedented expansion, resulting in an increase in demand for car rentals. Tourists like the simplicity and freedom that renting a car provides, allowing them to explore sites at their own leisure without being limited by public transportation schedules or tour group restrictions. Also, car rentals provide a dependable mode of transportation for exploring unfamiliar places, attending meetings, and keeping to tight timetables.

Additionally, the rise of digital platforms that facilitate trip planning and booking, resulting in increased travel volumes, is a growth-inducing factor. This rising need for travel services directly translates into a greater demand for rental vehicles as tourists and business travelers seek convenience and independence.
 
  • Rising Expenditure Capacities and Urbanization:

Rising disposable income levels and urbanization are critical in propelling the car rental sector forward. As more people move to cities, the demand for convenient and flexible transportation options grows.

Additionally, urban residents frequently find having a car problematic due to high expenses, limited parking, and traffic congestion. In this aspect, car rentals are a realistic option, offering the benefits of personal transportation without the related inconveniences.

Moreover, rising disposable income levels allow more people to rent cars for leisure and business purposes, boosting market growth. Furthermore, the simplicity of renting a car as needed complements the lifestyle of urban inhabitants who value flexibility and cost-efficiency.
 
  • Technological Advancements:

Technological innovations are transforming this sector, making it more efficient, customer-friendly, and convenient.

Furthermore, the integration of digital platforms and mobile applications has dramatically improved the rental process, allowing clients to easily book vehicles, manage reservations, and make payments using their cell phones. Also, developments in vehicle technology, like the introduction of electric and hybrid cars, which broaden the range of alternatives accessible to environmentally conscious consumers, are helping to drive the market growth. Aside from that, car rental firms are progressively introducing eco-friendly vehicles into their fleets to meet the growing demand for sustainable mobility alternatives.

Car Rental Market Report Segmentation:

By Booking Type:
  • Offline Booking
  • Online Booking
Online booking holds the majority of the market share because of the simplicity, ease of use, and broad usage of digital platforms and mobile applications for vehicle rental services.

By Rental Length:
  • Short Term
  • Long Term
The short term accounted for the largest market share due to increased demand for business trips, weekend getaways, and other short duration demands.

By Vehicle Type:
  • Luxury
  • Executive
  • Economy
  • SUVs
  • Others
Luxury represented the largest segment as tourists and high-income persons frequently select premium automobiles for comfort, status, and better travel experiences.

By Application:
  • Leisure/Tourism
  • Business
Leisure/tourism holds the majority of the market share due to the large number of tourists and vacationers who rent automobiles to explore places comfortably and at their own leisure.

By End User:
  • Self-Driven
  • Chauffeur-Driven
Self-driven accounted for the largest market share because it provides greater flexibility, privacy, and control over travel schedules, which appeals to both leisure and business travelers.

Regional Insights:
  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • Middle East and Africa
North America's dominance in the market is attributed to a well-developed tourism industry, high disposable incomes, and vast transportation infrastructure that facilitates automobile rental services.

Competitive Landscape with Key Players:

The competitive landscape of the car rental market size has been studied in the report with the detailed profiles of the key players operating in the market.

Some of These Key Players Include:
  • Avis Budget Group, Inc.
  • Carzonrent India Private Limited
  • Eco rent a car
  • Enterprise Holdings, Inc.
  • Enterprise Rent-A-Car
  • Europcar
  • Localiza
  • Sixt SE
  • The Hertz Corporation
Ask Analyst for Customized Report:
https://www.imarcgroup.com/request?type=report&id=2036&flag=C
Key Highlights of the Report:
  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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Website: imarcgroup.com
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